Lord Kitchener was the Secretary of War. He was responsible for recruiting soldiers. At the start of the war a very successful campaign was started to encourage men to ‘join up’. Posters, such as the one to the right, were used to advertise the army.
Other successful methods of encouraging people to join up included the creation of ‘Pals Battalions’. This scheme placed men from the same area in a battalion together: knowing other people in the army would ease the mind of some recruits.
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